Monthly Archives: November 2014
Promote the Benefits of the Recommendations You Make
Making eye care accessible has been a goal of Jewell E. Ginter, OD, since 1982 when she opened Ginter Eye Care in Lubbock, Texas. “We like to offer every avenue we can for our patients,” explains Sarah McKinnon, who is the practice’s billing and human resources manager and oversees the front desk.
As New Practice Owner, Doctor Wants to Remove Obstacles to Purchases
Leena Adhikari, OD, purchased Crystal Vision Optometry in Rancho Cucamonga, Calif., about 18 months ago. The 1,000-square-foot, seven-year-old practice needed a little sprucing up…
Day Spa Complements Business Model
The idea of opening a day spa inside Hefner Eye Care and Optical Center in Oklahoma City came to Kimberly Hefner, OD, from her aesthetician.
Patients Want Doctor’s Recommendation on Beauty Products
Bridgitte Shen Lee, OD, of Houston, sympathizes with women with thin eyelashes.
