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Monthly Archives: June 2015

Service Recovery: Six Steps to Fix that “Oops”

By Charlotte Tlachac, OD, FAAO—Everyone makes mistakes. The goals for every practice should be to minimize these mistakes by having systems in place that prevent them from occurring and to have a plan to rectify the error and maintain a great relationship with the patient.

Working in a Construction Zone During Five-month Remodeling

Advanced Eyecare, the Charleston, West Virginia, practice of Rebecca St. Jean, OD, was open for business during five months of renovations in 2013, only closing for two weeks for demolition and trenching for plumbing.

All-in-One: Home and Office

Most business owners have a hard time leaving work behind at the end of the day. For Christine Blick, OD, the line blurs even more. Her Celebration, Florida, office covers the entire first floor of the Mediterranean-style building she had constructed, and her personal residence is on the second floor.

Second Expansion on the Horizon

Later this year, Look + See Eye Care will take over the vacant condo next-door along the riverfront in downtown Minneapolis. This is the second time Sarah Jerome, OD, will expand her office.

Four Ways to Make Your Practice Feel Like Home

By Kimberly Johnson Ragan, OD—It’s important to make patients feel comfortable in your practice. Not only does it affect their patient experience on the day of their exam, but it also can influence their decision to continue to come to you for their eye care needs.

DIY Design Cut Costs

Courtney Dryer, OD, set out on her own to open her practice in Charlotte, North Carolina, just a year after her 2011 optometry school graduation. She had earned her undergraduate degree in business, and even completed a small business project on opening an optometry office, but there were still many lessons left to learn about running a practice.

Expansion Adds Space for Everyone’s Comfort

When Ellen Miller, OD, opened Miller Family Eyecare in Cedar Rapids, Iowa, in March 2011, she merged her business with the practice of Gary Teig, OD, and Robert Livin, OD. To accommodate patient volume and prepare for Dr. Livin’s retirement at 82 in November 2014, Molly Camerer, OD, came on board in April 2014.

Designed for Ease and Convenience

When Laurie Sorrenson, OD, FAAO, decided it was time to expand Lakeline Vision Source®—again—she decided she wanted to put some ideas she had about patient flow and patient experience into practice, a kind of a running experiment to look for improvements from a typical optometric practice.

Making Vision Therapy Visible

By Ida Chung, OD, FCOVD, FAAO—Vision therapy is the best kept secret. No more!

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