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Monthly Archives: May 2018

POP-UP POLL: Invested in the Team – RESULTS

WO wants to know how you celebrate, inspire, educate and challenge your team.

Let’s Take a Vacation

WO found inspiration in many of its practice design stories for ways to make the most of this time of the year.

Out of the Ashes

Nine months after a fire ruined its carefully designed practice space, The Eye Site in Collinsville, Virginia, is on its way to a complete rebuild.

Joining the Family Business

Liza Smith Koepke, OD, was about six months old when her father Steven D. Smith, OD, opened Rancho Santa Margarita Optometry in 1989.

POP-UP POLL: You’ve Got Personality – RESULTS

How much does your or staff's personality factor in your hiring and training decisions?

The Modernization of a Historic Practice

Mirjana McCarthy, OD, FAAO, says that when she saw a local practice for sale—the one that she would ultimately purchase—she was first intrigued by its history.

Practice Enters Next Phase of Growth in New Location

For Michele Montalbano, OD, the decision to move her practice was years in the making.

“You Had Me at Sushi Chef”

Lili Liang, OD, MPH, was walking through the Gastown district of Vancouver, an older, artsy part of this British Columbia town.

Timing is Everything

A common theme throughout our practice design stories has been that patience is key, and success comes when the timing was just right in each situation.

Use Smart Money to Help You Build a Dry Eye Practice

More than 30 million people in the U.S. suffer from some signs and symptoms of dry eye. Is your practice helping them access the products and services they need?
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