Monthly Archives: August 2024
Lakefront Eyecare: A Full-scope Practice on New Orleans’ Lakeshore
In June 2024, Melissa Dugan, OD, turned her dream of owning a private practice into reality with the opening of Lakefront Eyecare in New...
Seven Essential Tips for Optometry Students, From a WO Student Board Member
Guest editorial by Ashlee Payne, New England College of Optometry class of 2026
Editor's note: Ashlee Payne is a student advisory board member for Women...
Revolutionizing Dry Eye Treatment
Until recently, Celesta Ferreira, OD, of Cypress Optique in Cypress, Texas, felt limited by the treatment options she could provide her patients suffering from...
Bruder Healthcare Introduces Eyeleve MGD, Preservative-free Eye Drop for Dry Eye
Bruder Healthcare announced that it has entered into an exclusive distribution agreement with Santen S.A. to market Eyeleve® MGD in the U.S.
To be marketed...
Women in the News— August 2024
Women In Optometry regularly recognizes the awards and accomplishments of women ODs in the profession and in their communities in the “Women in the...
OD’s Path to Industry Helped Her Navigate Burnout and Stoke Her Passion
In her nine years of clinical practice in Canada and the U.S., Nysha Blender, OD, PhD, began to experience the all-too-familiar burnout that some...
Champion Eyewear: A Brand That Resonates
In an optical, staying ahead of trends is crucial, especially when it comes to appealing to the younger consumer base. In August, L’Amy America...
New Life for an Old Space: Converting Previous Businesses into Eye Care Practices
From banks to cigar bars to abandoned laundromats, these optometry practices have turned unexpected spaces into eye care hubs.
Samantha Hornberger, OD, relocated Bright Family...
Optometry Marketing Services is a Google Partner
Optometry Marketing Services (OMS) announced its recent achievement of Google Partner. This significant milestone showcases the company’s commitment to delivering top-of-the-line digital marketing strategies...
New Video Series Highlights WCO CooperVision® Myopia Management Navigator
A new video series highlights how eye care professionals can use the WCO CooperVision® Myopia Management Navigator, an interactive and educational guide to evidence-based...