DON'T MISS
The Vision Council Advocates Against Expanded Tariffs on Optical Products and...
The Vision Council, the national trade association representing manufacturers, suppliers and retailers in the optical industry, has submitted formal comments to the U.S. Department...
2026 Golden Opportunity Award Applications Now Open
The AOA Foundation—Optometry Cares® and PERC Alliance have announced the third annual Golden Opportunity Award, an initiative honoring the legacy of Dr. David Golden...
LATEST VIDEOS
TRAVEL GUIDE
Bring Peace to a Practice with Pets
Jennifer Hazelwood, OD sometimes finds herself gravitating towards animals—or them to her. As the only optometrist in her township, her days are filled with...
Journey to Fellowship
By Camille Cohen, OD, FAAO
In 2019, my last act as director of communications for the National Optometric Association was to post on the group’s...
PHONES & DEVICES
Third-gen OD Follows Dad’s Footsteps In Her Own Way
Optometry runs deep within Tracy Kimmelman, OD. Her grandfather practiced in New York, and her father ran a small private practice in Florida. As...
Volunteer School Screenings Power a Reliable Referral Network
Before Little Eyes Pediatric Care opened in Carmel, Indiana, Katherine Schuetz, OD, understood that children are a unique demographic. When it comes to practice...
LATEST TRENDS
Find Your Motivation – Dr. Sampalis
WO advisory board member Dr. Sampalis offers her advice on finding motivation.
Me Minutes: Dr. Heidi Pham-Murphy
Heidi Pham-Murphy, OD, of Sacramento, California, finds "me-time" before the sun rises. Her morning routine is composed of pilates and spending time with her...
TECH
FASHION
REVIEWS
Third-gen OD Follows Dad’s Footsteps In Her Own Way
Optometry runs deep within Tracy Kimmelman, OD. Her grandfather practiced in New York, and her father ran a small private practice in Florida. As...
LATEST ARTICLES
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