Now and Then

A practice can change a great deal in just a few years. That's why Women In Optometry likes to reconnect with previously featured ODs to see...

Dr. Jennifer Stewart: Part of the Team

As Jennifer Stewart, OD, reaches the milestone of a decade in practice ownership, she reflects on how a leap of faith became the best move in transitioning from an associate to a partner early on in her career. Dr. Stewart also shares how Performance 20/20, her sports vision training business, connects her passion for sports with her love of optometry and has allowed her the unique opportunity to collaborate with many training professionals and athletes from novice to nationally recognized.

Back to School to Learn More About Patient Wellness Counseling

When Celia Futch, OD, of Enlighten Optometry found that she couldn’t give her patients a comprehensive answer that met her standards, she went back to the drawing board.

VTI Publishes Peer-Reviewed Data From Six-Year Myopia Progression Study

Visioneering Technologies, Inc producer of the natural view, multifocal one-day contact lenses, has announced that peer-reviewed data from their extensive, retrospective cohort analysis spanning over...

Career Choice Fuels Opportunities for Volunteerism

Allyson Fisher, OD, recalls that it was during a Christmas holiday while working as a cancer research scientist when she felt she wanted more from her career than laboratory research.

Testing for Misalignment and Getting Patients Into Lenses to Help Are About to Become...

Melissa Richard, OD, MS, of Spectrum Vision Care, a Vision Source practice in Chalfont, Pennsylvania, knew how important prism could be in eyewear, especially...

Personal Touch Helps Practice Become Profitable Quickly

Courtney Dryer, OD, knew she wanted her patients to have access to the most advanced vision care solutions available. By including Essilor lenses in her product lineup, she is partnering with the world leader in ophthalmic lenses.

See Kids as People First

Children’s vision practices are a necessity, says Mary Lou French, OD, MEd, FAAO, but practitioners cannot come to this practice mode purely as a business decision.

Kids’ Frames Should Be Fun and Fashionable

Linda Chous, OD, still recalls that she wore a fabulous pair of turquoise cat-eye eyeglasses when she was in fourth grade.

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Opening Doors to Research Opportunities

When Kathryn Richdale, OD, PhD, Diplomate CCLRT, was in optometry school, she thought the career choices ahead were limited: private practice, corporate practice or...

POP-UP POLL: Sunny Days Call for Sunnies – RESULTS

Nearly 61 percent of the respondents to the most recent WO Pop-up Poll said that they own at least four pairs of sunglasses.

Many Frame Purchases Influenced by Personal Style Knowledge

Fifty-eight percent of participants of a recent Women In Optometry Pop-up Poll said that their office team rely on its own sense of style and understanding of their market when it comes to making frame purchases.

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