National Sunglasses Day is Thursday, June 27.
This annual event established by The Vision Council aims to raise awareness about the significance of wearing sunglasses for eye health and protection. This year, the campaign will focus on sports sunglasses, encouraging outdoor enthusiasts to gear up with shades before engaging in their favorite activities.
The Vision Council encourages individuals to share a sunglass selfie on social media using the hashtag #NationalSunglassesDay. It will spotlight posts from across the country on its own social media channels.
For eye care professionals and eyewear retailers interested in joining the celebration, a toolkit offers ready-made promotional materials and suggested content available for download. Additionally, visitors to the website can find updates, giveaways and insights from athletes and outdoor enthusiasts about their favorite sports sunglasses.
Protect your eyes while enjoying the great outdoors. Gear up, shades on!
