Home News POP-UP POLL: Social Media Connections - RESULTS

POP-UP POLL: Social Media Connections – RESULTS

Facebook Rules

More than 90 percent of the respondents to a recent Women In Optometry Pop-up Poll say they have a Facebook page for their practice or business. Google+, Instagram and Twitter were the next popular business pages, but lagged far behind at 35 percent, 33 percent and 29 percent, respectively.

A slight majority of respondents said that they believe that social media helps their business a little. Only one-in-five respondents said that it helps business a lot, just a bit more than the 16 percent who said that it has no impact. “If anything, I feel like it helps to keep up ‘top of mind’ for people. We have the opportunity to show the community that we are experts, and that they can trust us,” said one respondent.

Thumbnail image courtesy of Pixabay

- Advertisment -

Most Popular

From Urban Academia to Rural Private Practice: How Two ODs are Using Handheld ERG to Embrace New Guidance from the Diabetic Retinopathy Taskforce

In September 2023, an important news release announced a consensus document, developed by a special task force made up of optometrists who have a...

The Five Pillars of Diabetic Retinopathy Management in Optometry

DETECT: Approach diabetic retinopathy as a chronic progressive disease. Being a chronic progressive disease implies that you can detect it before it becomes...

Women in the News – September 2023

Women In Optometry regularly recognizes the awards and accomplishments of women ODs in the profession and in their communities in the “Women in the News”...

CooperVision Opens Applications for 2024 Best Practices Honorees and Student Scholarship Recipients  

CooperVision today announced its ninth annual search for the nation’s Best Practices and student honorees. The initiative brings together eye care practices from all corners of the...