Tag: facebook
ODs on the Move: A Facebook Group for Military Spouses
Shanelle Jenkins Sanchez, OD, always had a clear vision for her optometry career—but as a military spouse, she’s had to navigate an unconventional path...
The Secret Behind 1,000 5-Star Reviews at McCauley Celin Eyecare
When McCauley Celin Eyecare Associates first started looking for a patient communication platform, Lindsay McCauley, OD, wasn’t looking for bells and whistles. She just...
Are Cell Phones Productivity Boosts or Busts?
Are cell phones more of a tool or a distraction in the workplace? Women In Optometry asked this question in a recent Pop-up Poll....
Staying Relevant—and Sane—on Eye Care Social Media
Jen Wademan, OD, is going on 15 years of practice. When she started out, MySpace was as far as the world of social media...
Puppy Love: How One OD Connects With Patients Through Canine-Centered Content
Every day is a dog day.
Erin Koetter, OD and her husband, Bryan, have always been dog people. Bryan grew up with Labrador Retrievers, and...
Improving Patient Acquisition Begins Online
It is important to adapt quickly to the rapidly changing digital landscape to maintain a competitive edge and provide an optimal patient experience. Jennifer...
Crafting the Perfect Social Media Post
For nearly 43 years, family-run Laguna Eyes Optometry has provided exceptional eye care to Laguna Beach, California. It has existed long before digital marketing...
