Tag: frames
Maximize What Your Opticians Bring to the Practice
Opticians bring a specialized set of skills to an eye care practice, says Carissa Dunphy, ABOC, founder of opticiannow.com and a marketing specialist at...
Frame-Buying: ODs Like to Know What’s in the Optical
Even if ODs have delegated frame-buying to optical staff, many like to be part of the selection process.
According to a recent Women in...
Luxury Eyecare Office and Store Brings Neuro Optometry Specialty to Chicagoland
Eversee Boutique Eyecare opened in late 2022 in Winnetka, Illinois, to support the area with a high-quality medical practice and retail offering. Dan Myers,...
Vera Bradley, Life is Good Introduce Summer Styles
The June lineup of new frames from The McGee Group matches the optimism and freedom that accompanies an American summer.
Vera Bradley is one of...
Sights Turn to Summer With Three New Releases from The McGee...
The McGee Group announced the release of its May lineup of eyewear, featuring Badgley Mischka, Trina Turk and Jenny Lynn Eyewear. These well-known lifestyle...
Popular, Fashionable Brands Lead the Way in Newest Round of Releases...
The McGee Group announced the release of a new lineup of eyewear from several respected and trusted brands, including Vera Bradley, Life is Good,...
Helping Eye Care Consumers “Buy Local”
Natasha Vora, CEO of twelve84, champions a “Buy Local” approach for optical dispensaries that will help keep them more competitive in today’s market. Vora...
Frames are Often Targeted by Practice Thieves
Nearly 90 percent of respondents to a recent Women In Optometry Pop-up Poll said that they have had products they sell stolen from their practices.
