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Commit to Advocacy for Your Future

No matter how busy Rasika Whitesell, OD, is as a mom and owner of Port City Optometry, her practice in Wilmington, North Carolina, she...

AI and Optometry: Are You Adapting?

WO is looking for insights on how engaged eye care professionals are with AI in their personal and professional lives. Loading…   Have a poll idea? Curious...

Do Online Eyewear Sellers Impact Your Business?

Are online eyewear sellers impacting sales of contact lenses and frames in your practice? Loading…   Have a poll idea? Curious about something? Email us here. Read other WO...

National Academies Focus on Myopia Holds First Open Session

Fuensanta A. Vera-Diaz, OD, PhD, FAAO, director of research and associate professor of optometry at the New England College of Optometry (NECO) was asked...

World Council of Optometry Myopia Management Standard of Care Pledge Challenge...

The World Council of Optometry (WCO) Myopia Management Standard of Care Pledge challenge is setting a new goal after having reached an important milestone. Since the pledge...

OneSight EssilorLuxottica Foundation Encourages Eye Doctors to Adopt a Local School...

Good vision is a basic human right, but according to the National Center for Children's Vision and Eye Health, one in four schoolchildren in...

Florida Proposal to Ban “Physician” for ODs Hurts the Profession

Florida has proposed a legislation that would ban ODs from referring themselves as "Dr." or physician in advertising or with patients. For many optometrists...

Weather Forecast: Sunnies on June 27

The Vision Council is proud to celebrate National Sunglasses Day on June 27 and highlight the importance of wearing UV-protective eyewear all year long. "Sunglasses...

Hometown Practice Becomes Reality

Rasika Whitesell, OD, found an opening as an associate OD with a MyEyeDr in her hometown of Wilmington, North Carolina, about a year after...

Welcome, New WO Advisory Board

Women In Optometry announces its new board members for 2023-2025. For a number of years, the board has consisted of a group of 12...
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