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AI-powered Programs Can Bring Smarter Workflow to Practice

Optometrists are sitting on a goldmine of patient data, says Brianna Rhue, OD, FAAO, FSLS, co-founder of Dr. Contact Lens. Eye care professionals can...

Do You Measure Patient Satisfaction?

5-Star Google reviews are awesome. But are you counting on those as a reflection of patient satisfaction? Loading… Have a poll idea? Curious about something? Email us...

Mastering the Art of the Ask: Your Blueprint for Optometric Success

By Dia Bondi In the world of optometry, where ambitions are as diverse as the patients you serve, your success hinges on your ability to...

Investing 301: Getting Started

By Natalie Hayes Schmook, MBA, CFP, CVA, Hayes Wealth Advisors We’ve discussed how stocks are categorized and types of investment vehicles. This month let’s explore...

Keep Your Own Cup Full– Avoiding Burnout

Before even completing her first year in practice, Nishan Pressley, OD, who also goes by Dr. Nish, felt the burnout. She always had a...

Grow Your Very Own Practice

Independent optometry comes in all shapes and sizes. But ODs' motivations are similar: Provide best-in-class eye care for patients Generate a comfortable personal income ...
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