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New, Larger Location Prompts Phase of New Growth

When Jessica Yannelli, OD, looked for a home for Precision Eye Care, her new cold start practice 10 years ago, location and affordability were at the...

Guest Editorial: New Contact Lens Organization Case Study

Guest editorial by Elizabeth Hunt, Owner of OptoOrg LLC In talking with optometrists, it came to my attention that there was a great desire for...

Beacon Optometry: Beachy Eye Care in SoCal

Anika Ramolia, OD, spent more than a decade working for corporate and private ODs. But two years ago, a health scare and a strong...

Does Your Office Have a Footwear Dress Code?

Dress code for shoes? Spring has officially arrived, and most of us are saying so long to the winter boots. But what's appropriate footwear...

See Easy Eyecare: A Speakeasy Space

Just off the northeast coast of Florida sits Amelia Island, a chunk of land 13 miles long (about the length of Manhattan) and 4...

Five-year Anniversary Brings Balance and Reflection

In November 2023, Arinder Basra, OD, celebrated her five-year anniversary since opening Brampton Family Eye Care in Brampton, Ontario. It’s been a busy few...

Doctor Remodels So That Optical Is a Welcoming Space

When Samantha Vavricek, OD, first walked into the practice she wanted to buy in Folsom, California, in 2017, she noticed some strange design elements....

Remodel Results in Banner Year for Practice

Sometimes, ODs can work through a remodel – but sometimes they cannot. When Dori Carlson, OD, FAAO, and her husband Mark Helgeson, OD, FAAO,...

Community Focused

In February, Gabrielle Drewniak, OD, will celebrate the third anniversary of opening OPT vision studio in the Jefferson Park neighborhood of Chicago. Her vision...

Starting Fresh With a Specific Vision

Since the time Jennifer Stewart, OD, sold her practice in 2022, she’s been deeply immersed in other facets of optometry. She became the professional...
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