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Modern Vue Eyecare: A Two-woman Team

Therapeutic optometrists Tiffany Chen, OD, and Deborah Wei, OD, joined forces to deliver personalized care in a sleek, modern space. Modern Vue Eyecare in...

Nutrition Enhancements Every Patient Should Know About

When it comes to eye health, Julie Poteet, OD, MS, CNS, FOWNS, of Acworth, Georgia, is clear: Nutrition is medicine. Whether patients are dealing...

Wrapped in Hygge: Spaces That Promote Calmness and Well-being

Editor's note: Hygge— pronounced hyoo·guh— is a Danish and Norwegian word that describes a cozy mood evoked by comfort and conviviality. This compilation was...

Are You Making Your Patients Jump Through Hoops?

Editor’s note: This article was excerpted from Erin O’Malley’s e-newsletter. O’Malley was the 2023 Women’s Leadership Conference keynote speaker in New Orleans, Louisiana. Learn more and sign...

Morfoot Family Eye Care: Building a Community-Focused Practice

In March 2023, Charlene Morfoot, OD, opened Morfoot Family Eye Care in Huntley, Illinois. After earning her degree from the Illinois College of Optometry...

Frame + Sight Optometry: Designing a Coastal Oasis

Nestled in Long Beach, California, just steps from the Pacific Coast Highway and a short drive from the Pacific Ocean, Frame + Sight Optometry...

Sleek and Simple: Eye Care Practices Featuring Black and White Designs

A sleek black-and-white design can bring sophistication and style to any eye care practice. These doctors have incorporated this timeless color palette into their...

American Optometric Association Celebrates Paraoptometric Appreciation Month

The American Optometric Association (AOA) has begun preparing the industry for September’s Paraoptometric Appreciation Month, the only formal observance dedicated to honoring the practice staff that...

What Are Your Staff Motivation Strategies?

In honor of September being Paraoptometric Appreciation Month, let's take a look at the ways eye care practices and businesses acknowledge and motivate staff...

From Corporate to Community Cornerstone: Expanded Practice Enhances Patient Care

After seven years working in corporate-affiliated practices, Alisha Seger, OD, began to feel the entrepreneurial itch. She had not felt it strongly before; she...
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