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Do Patients Trust Your Optical Staff?

As an eye care professional (ECP), you may have encountered patients who, despite receiving excellent clinical care, walk out of your office without making...

Poll Respondents Say Explaining Value of Buying In-house to Patients is...

There's no shortage of online and retail options for patients looking for more convenient and affordable ways to get their eyeglasses and contact lenses....

Do Online Eyewear Sellers Impact Your Business?

Are online eyewear sellers impacting sales of contact lenses and frames in your practice? Loading…   Have a poll idea? Curious about something? Email us here. Read other WO...

No Budget for Bonuses?

No budget for a bonus? You're not alone. A survey from PublicSquare and RedBalloon revealed that 42% of small business owners said they can't...

Financial Incentives for Employee Engagement

Does employee engagement get a boost from profit-sharing plans? Sixty-three percent of the respondents (63%) to a recent Women In Optometry Pop-up Poll thought...

Grow Your Very Own Practice

Independent optometry comes in all shapes and sizes. But ODs' motivations are similar: Provide best-in-class eye care for patients Generate a comfortable personal income ...
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