Tag: inspiration
Practice Blossoms with Community Support and Expansion
It was a decade ago in 2015 when Christine Zeifert, OD, and her husband drove around the town of Highland Park, Illinois, in search...
Small Frogs, Big Impact: A Simple Strategy for Progress
For several months, Brianna Rhue, OD, FAAO, FSLS, has been moving her frogs around. That's both literal and metaphorical, and has its roots in...
Celebrating 10 Years with Major Expansion
Julie Grove, OD, FAAO, Dipl. ABO, was running out of room in her original 1,600 square feet about a decade after opening 21 North...
Building the Guild Eyewear Studio Experience
Guild Eyewear Studio in East Aurora, New York, is in its growth-phase era. Owner Ashley Szalkowski, OD, is committed to putting in the work...
A Focus on Front Desks
A front desk sets the tone for a patient’s experience, balancing function and style in eye care offices. This compilation highlights standout front desks...
Franklin Vision Care Focuses on Frame Features and Family Roots
Annedrea Morreale, OD, always envisioned herself owning a private practice. After graduating from Southern College of Optometry in 2019 and having her daughter Evelyn in...
Meet the WO Student Advisory Board: Cate Hoselton, NSUOCO
For Catherine “Cate” Hoselton, the doctor’s office was never a fun place to go.
“There is often fear associated with going to the doctor’s—that you...
Blink Boutique Eyecare + Eyewear: A Female Power Pair
Kimberly Pham, OD, and Alyssa Garza, OD, started out as full-time ODs working for the same owner. They had met in passing and each...
Eyedeology Eye Care Brings Luxury and Personal Touch to Orlando
Amita Patel, OD, opened Eyedeology Eye Care and Optical Boutique in 2024, crafting an upscale, inviting space in Orlando’s Dr. Phillips neighborhood. Just minutes...
Crafting Success: Argyle Eye Care
After nearly 20 years at the same privately owned practice, Sandra Elston, OD, decided it was time to pave her own way. When the...