Alcon announced the global launch of TOTAL30® Multifocal, the first and only monthly Water Gradient multifocal contact lens—it feels like nothing even at day 30.1 The lenses have...
Opticians bring a specialized set of skills to an eye care practice, says Carissa Dunphy, ABOC, founder of opticiannow.com and a marketing specialist at...
Natasha Vora, CEO of twelve84, champions a “Buy Local” approach for optical dispensaries that will help keep them more competitive in today’s market. Vora...