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Why Makeup Should Be Part of ODs’ Conversations With Patients 

By Tamara Petrosyan, OD Makeup can help a person feel more confident, sociable and assertive. It can make people appear more likable, trustworthy and competent....

Percentage of Women in Practice Inches Upward; Total ODs Barely Changed

Maybe the Great Resignation has hit optometry. A Women In Optometry analysis shows that the total number of ODs increased only three-tenths of one...

Doctor’s Goal: Double the Number of Myopic Children She Serves

Tina Douroudian, OD, with MyEyeDr. in Leesburg, Virginia, has her eyes set on her goal for 2022: doubling the number of children for whom...

Appliqués Add Whimsy to Eyewear

The day after Kristie Nguyen, OD, of Orlando, Florida, got a package in the mail from PaprDoll Eyewear, a new company that creates and...

Transforming an 1895 Victorian House into an Optometry Office

Renovating a house into an optometry practice isn’t the traditional route, but for Melanie Dombrowski, OD, FAAO, MBA, the situation turned out to be...

The Great Reset: 2021 Growth Puts Practices on Par With 2019...

While the vast majority of respondents (98 percent) said that their practice locations are open, the coronavirus pandemic grind seems to be taking a...

The 1% Trick That Will 100% Help Your Retirement Goals

By Natalie Hayes Schmook, MBA, CFP, CVA January means a new year, and I want to share with you the easiest New Year’s resolution that...

The Accountability Project: 2022

By Marjolijn Bijlefeld, Editor, Women In Optometry Every Monday, Wednesday and Friday morning during the summer, I roll out of bed at 5:35 a.m. and...

Look Back: What Were We Talking About in December 2021?

Makeup is heavily integrated into our lives and the industry, and our readers are showing high interest! Tamara Petrosyan, OD, is back with another column...

Look Back: What Were We Talking About in November 2021?

Give a gift, while supporting a colleague in the industry! Back for the third year in a row, Women In Optometry shared its annual gift guide, which features optometry, optical and eye-inspired...
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