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Doctor Plunges Into the Icy Waters of Pandemic-era Cold Start Two...

Casey Smith, OD, decided to cold start a practice, everything moved quickly.

OD Needed a Front-office Manual—So She Created One Other Practices Could...

Neka Amato, OD, has been a practice owner since a few months after she graduated from Indiana University School of Optometry in 2009. She...

Most Eye Care Professionals Interested in Getting COVID-19 Vaccine

A Women In Optometry Pop-up Poll that was launched prior to the availability of any COVID-19 vaccines and stayed open through New Year’s Day shows that a majority of respondents were planning on (or had already gotten) a COVID-19 vaccine.

They’re the Most-Read Practice Design Stories of the Year || 2020...

We're continuing our best of 2020 countdown, and today we're looking back at our second half of best-read practice design stories.

2020 Women’s Leadership Conference Report Now Available

Read about all of the sessions in our Women In Optometry 2020 Women's Leadership Conference report. It's perfect for revisiting content or checking out...

2020 Women In Optometry Gift Guide

Were you holiday shopping before Halloween this year, or perhaps you are just getting started? Women In Optometry is once again showcasing ways you can...

Shattering Glass Ceilings With the New MVP

ODs share their impressions on the impact of the first female vice president-elect.

Unexpected Ending Gives Rise to New Opportunity

When life gave Myria Reese, OD, lemons, she got to work making lemonade.
thank you veterans FEATURED

Recognizing the 2020 Armed Forces Optometric Society Award Recipients

On Veteran's Day, we're recognizing the 2020 award recipients from the Armed Forces Optometric Society.
khasnabish FEATURED

Claiming My Weekends and My Place at the Health Care Table

By Inrava Khasnabish, OD, FAAO—Any new optometry grad will say that having all Saturdays off is unheard of.
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