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My EVO ICL Journey: A Personal Perspective

By Nadia Virani, OD Chief Clinical Officer, Vice President of Operations at EVP EyeCare I’ve spent nearly a decade in the amazing world of surgical ophthalmology....

Poll Respondents Say Explaining Value of Buying In-house to Patients is...

There's no shortage of online and retail options for patients looking for more convenient and affordable ways to get their eyeglasses and contact lenses....

Guest Editorial: New Contact Lens Organization Case Study

Guest editorial by Elizabeth Hunt, Owner of OptoOrg LLC In talking with optometrists, it came to my attention that there was a great desire for...

From Eye Care to Empowerment: A Woman’s Journey in Bahrain

Guest editorial by Pushpita Sengupta Patel, Bachelor of Optometry & Vision Science, MBA, Head of Corporate Strategy & Professional Affairs at Optica My fascination with...

Online Reviews Most Common Patient Satisfaction Measurement Used

Despite the adage "what you measure, improves," using patient satisfaction measurement tools for staff training seems to be a fairly low priority. It's possible that...

Do Online Eyewear Sellers Impact Your Business?

Are online eyewear sellers impacting sales of contact lenses and frames in your practice? Loading…   Have a poll idea? Curious about something? Email us here. Read other WO...

Do You Measure Patient Satisfaction?

5-Star Google reviews are awesome. But are you counting on those as a reflection of patient satisfaction? Loading… Have a poll idea? Curious about something? Email us...

Eyes Wide Open: Navigating Optometry and Management Across Borders

By Ukti Vora, MBA, MOptom, FASCO (CO), FAAO, ABO-NCLE Certified, Host of the Nerdy Optometrist Podcast In the dynamic realm of optometry, change is an inevitable...

Love Your Job? Here’s What You Said

A recent WO Poll asked respondents a seemingly simple question: do optometrists love what they do? More than 54% of respondents said "most of the...

Pop-Up Poll: Inclusivity in the Office

In 2017, WO asked questions about whether practices are making efforts to be more inclusive to the LGBTQ+ community in office forms. Let's see...
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