Tag: optical sales
Eyecare Republic Partners With twelve84®
Eyecare Republic (ECR), a nationwide network of independent optometrists, has announced a new partnership with twelve84®. twelve84® partners with practices to provide a reinvented...
Enhancing Efficiency With Advanced Technology
As a second-generation optometrist, Jennifer Chinn, OD, recognizes that advanced technology is a transformative force in the field of optometry. Her father, Stephen Chinn,...
What’s the Difference Between Retailing and Marketing?
In this two-part WO Voices podcast, Liza Amlani, principal and founder of Retail Strategy Group, says that there is an opportunity for in both...
Audio Version: Christine Howard: A Smooth Handoff Between OD and Optical
The optical handoff is so important to the patient experience and practice sales. Christine Howard, a licensed dispensing optician and optical manager details how...
Software Takes the Mystery out of Vision Plan Pricing
With a five-star Google rating based on her service and attention, Brittney McWilliams, OD, values transparency in optical pricing as part of her plan...
