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AOA Responds to Updated FTC Eyeglass Rule

The American Optometric Association (AOA) has responded to the Federal Trade Commission (FTC) issuing a 10-year Eyeglass Rule update, which will take effect starting...

Poll Respondents Say Explaining Value of Buying In-house to Patients is...

There's no shortage of online and retail options for patients looking for more convenient and affordable ways to get their eyeglasses and contact lenses....

Online Reviews Most Common Patient Satisfaction Measurement Used

Despite the adage "what you measure, improves," using patient satisfaction measurement tools for staff training seems to be a fairly low priority. It's possible that...

Optometry Embraces Aesthetics, with 57% Offering Services

Aesthetics is a growing opportunity for optometrists, and 57% of the respondents to a recent Pop-up Poll say that they have implemented aesthetic services,...

Do You Measure Patient Satisfaction?

5-Star Google reviews are awesome. But are you counting on those as a reflection of patient satisfaction? Loading… Have a poll idea? Curious about something? Email us...

ODs Looking Forward to a Year of Growth, According to WO/ROB...

A recent WO/ROB poll asked: what's driving your 2024 growth? According to respondents, 2024 is sure to be a year full of opportunity and growth...

Goal-setting: Looking Back and Ahead

A recent Women In Optometry and Review of Optometric Business Pop-up Poll asked readers if they were setting professional or personal goals for 2024....

Love Your Job? Here’s What You Said

A recent WO Poll asked respondents a seemingly simple question: do optometrists love what they do? More than 54% of respondents said "most of the...

Poll Respondents Lean Into the “Yes!”

A recent WO Poll asked readers a simple question: are you a “yes” person or a “no” person? When presented with a new opportunity or...

ODs Say They Mostly Met Their Goals Last Year

According to a recent Women In Optometry Pop-up Poll, many eye care professionals set and met their personal and professional goals. Almost half (47...
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