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In New Practices, Patients Want to See New Technologies

There’s a conversation that Keri Dennis, OD, no longer has with most patients. She isn’t put on the spot to make a judgment whether...

Do Patients Trust Your Optical Staff?

As an eye care professional (ECP), you may have encountered patients who, despite receiving excellent clinical care, walk out of your office without making...

Poll Respondents Say Explaining Value of Buying In-house to Patients is...

There's no shortage of online and retail options for patients looking for more convenient and affordable ways to get their eyeglasses and contact lenses....

Do Online Eyewear Sellers Impact Your Business?

Are online eyewear sellers impacting sales of contact lenses and frames in your practice? Loading…   Have a poll idea? Curious about something? Email us here. Read other WO...

Changing Her Impact

Rutvi Doshi, OD, FAAO, of Chicago, Illinois, says that working in the industry side of optometry was always on her radar—she just wasn’t quite sure how she would get there.
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