Tag: strategies
Start Your Year Centered: Smart Goal-Setting
Make 2026 the year of smart goal-setting. Jennifer Martin Maples, OD, FAAO, Dipl. ABO, offers these suggestions to help keep goals more attainable and aligned...
Have You Ever Experienced Optical Theft?
From cyber criminals to shoppers with bags to employees themselves, opticals—with their high-value merchandise on display—are often a target of thieves. Have you experienced...
A Modern Practice Built on Sisterhood
Rachel Hart, OD, and her sister, Allison Hart, have always been close—so close, in fact, that when it came time to open a cold...
What Are Your Staff Motivation Strategies?
In honor of September being Paraoptometric Appreciation Month, let's take a look at the ways eye care practices and businesses acknowledge and motivate staff...
Optometrist Pivots to Something She Loves to Avoid Burnout
Like the proverbial candle burning at both ends, Ada Noh, OD, felt burnout with her optometric career not even seven years after her 2015...
Optical Loss Prevention Strategies
Have you been a victim of optical loss or theft? Is it possible to prevent? Email us at mbijlefeld@jobson.com.
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New Graduate Finds a Comfort Zone at MyEyeDr.
When Kelsea Brown, OD graduated from Pennsylvania College of Optometry at Salus University two years ago, the world was amid the COVID-19 pandemic. Right...
Puppy Love: How One OD Connects With Patients Through Canine-Centered Content
Every day is a dog day.
Erin Koetter, OD and her husband, Bryan, have always been dog people. Bryan grew up with Labrador Retrievers, and...
