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Women In Optometry
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facebook
Design Inspirations
Where We Work
Academia
Atypical Models
Corporate-Affiliated
Independent
Industry/Research
Multidisciplinary
Military/Public Health
Ownership Models
Specialty Services
Growth Strategies
ABB Optical Group
Alcon
Astellas
Avulux
Bausch + Lomb
EssilorLuxottica Eye Care
HELIX
IDOC
L’Amy America
Lumenis
Marco Lombart
National Vision
Optase by Scope Health
PECAA
Target Optical
Treehouse Eyes
Visioneering Technologies
Visionix
Walmart/Sams Club Community ODs
News & Views
News
Views
Polls
Events
2026 Women’s Leadership Conference
2026 Graduation
Newsmakers
WO Resources
Tips & Tricks
Beauty
Building a Specialty
Health and Wellness
Promoting Yourself
WO Voices Podcasts
Your Money
Jobs
OD Students & Staff
Students
Opticians
Non-Optical Staff
Subscribe to WO!
Home
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Trust
Tag: trust
Military/Public Health
Seeing Eye Care Through a Public Health Lens
By Mary “Araba” Otoo, OD, MPH, FAAO My journey in eye care started long before I understood where it would lead. As a child, I wanted...
WO Voices Podcast Series
Dr. Jennifer Maples: Bringing Mindfulness Into Patient Conversations
In this episode of WO Voices, Jennifer Martin Maples, OD, FAAO, Dipl. ABO, founder of Eye Teach, LLC, discusses her new program designed to...
Health and Wellness
Toward Greater Empathy in Health Care
Jade Coats, OD, FAAO, of McDonald Eye Associates in Rogers, Arkansas never expected to take the path she did, but looking back, every twist...
Opticians
Style, Confidence and Connection: How One Optician Builds Trust Through Fashion
For optician Sophia Pray, the perfect eyewear experience goes far beyond finding the right frame—it’s about self-expression, confidence and trust. “I was looking for...
Opticians
How 30 Minutes in the Optical Can Forge a Stronger Connection
Erica Ellis, an optician at Lakefront Eyecare in New Orleans, Louisiana, has built her career on two core principles: dedication to the craft and...
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