Patients are going to buy their eyelid cleansers and skin care products anyway, says Cheryl Chapman, OD, FIAOMC, FAAO, Dipl ABO, of Gretna Vision Source in Gretna, Nebraska. So why not from their doctor?
Dr. Chapman and Peeq Pro co-founder Christopher Wolfe, OD, FAAO, Dipl ABO, started the company about five years ago to introduce a more pleasant-smelling tea tree oil eyelid cleanser. It has evolved into a subscription model where patients can order refill boxes of selected products — either Peeq Pro white-labeled products or other brand names — while still keeping the doctor at the center of the process.
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Related: Doctors Should Be in the Center of Eyecare-related Sales
