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PECAA’s Practice Advantage Podcast Series

Running an independent eye care practice and business is hard work. PECAA understands the challenges you face and provides the tools and insights you...

Charting Your Course: Strategies for Private Practice Success

PECAA is celebrating 20 years of protecting and promoting private practice with Charting Your Course: Strategies to Rediscover Your North Star for Private Practice...

OD Student Launches “Path to OD” for Aspiring Optometrists

Lama Fawaz knows firsthand how overwhelming the path to optometry school can feel. After completing two years of prerequisites following high school, she was...

For Every Overwhelmed Perfectionist: A Simpler Way Through the Season

By Taryn Doherty-Majewski, OD ‘Tis the season for dry eyes, last-minute insurance rushes, contact lens emergencies and every patient who suddenly must get in before...

Planning for Retirement: OD Says Start Today

Teresa Vigario, OD, has prioritized savings and paying down debt since she started college. Here’s how she says it helped her pay down $260,000...

Retirement Anticipation and Some Angst

A recent WO and Review of Optometric Business poll asked readers how they were feeling about retirement planning. Optometrists report varying levels of anxiety,...

Are You Making Your Patients Jump Through Hoops?

Editor’s note: This article was excerpted from Erin O’Malley’s e-newsletter. O’Malley was the 2023 Women’s Leadership Conference keynote speaker in New Orleans, Louisiana. Learn more and sign...

How 30 Minutes in the Optical Can Forge a Stronger Connection

Erica Ellis, an optician at Lakefront Eyecare in New Orleans, Louisiana, has built her career on two core principles: dedication to the craft and...

Time Flies: What One OD Student Would Tell Her Younger Self...

WO student advisory board member Mariem Girgis, now a third-year student at Massachusetts College of Pharmacy and Health Sciences School of Optometry, shares her...

Seven Essential Tips for Optometry Students, From a WO Student Board...

Guest editorial by Ashlee Payne, New England College of Optometry class of 2026 Editor's note: Ashlee Payne is a student advisory board member for Women...
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